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Psychology of Selling

Psychology of Selling
New Research

Surprising link found between greed and poor work results among salespeople

January 28, 2026
New Research

Intrinsic motivation drives sales performance better than financial rewards

January 27, 2026
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New Research

New research links faking emotions to higher turnover in B2B sales

January 23, 2026
New Research

How defending your opinion changes your confidence

January 20, 2026
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New Research

The science behind why accessibility drives revenue in the fashion sector

January 19, 2026
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New Research

How AI and political ideology intersect in the market for sensitive products

January 18, 2026
New Research

Researchers track how online shopping is related to stress

January 10, 2026
New Research

New study reveals why some powerful leaders admit mistakes while others double down

January 5, 2026
New Research

Study reveals the cycle of guilt and sadness that follows a FOMO impulse buy

January 4, 2026
New Research

Why good looks aren’t enough for virtual influencers

January 3, 2026
New Research

Eye-tracking data shows how nostalgic stories unlock brand memory

January 2, 2026
New Research

How spotting digitally altered ads on social media affects brand sentiment

December 30, 2025
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New Research

New research links generative AI usage to improved sales performance and administrative efficiency

December 27, 2025
New Research

Brain scans suggest that brand longevity signals quality to shoppers

December 22, 2025
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New Research

The double-edged sword of dynamic pricing in online retail

December 21, 2025
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New Research

How expert persuasion impacts willingness to pay for sugar-containing products

December 20, 2025
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New Research

Experiments in sports marketing show product fit drives endorsement success

December 19, 2025
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New Research

Study finds consumers must be relaxed for gamified ads to drive sales

December 17, 2025
New Research

Brain scans reveal increased neural effort when marketing messages miss the mark

December 16, 2025
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New Research

Mental reconnection in the morning fuels workplace proactivity

December 12, 2025
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